Medical groups need help to grow because healthcare has never been more competitive. Though everyone needs medical care eventually, medical groups still face challenges to moving forward successfully. That’s why...
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How a Full Service Marketing Agency Helps Medical Groups Grow
Why Brand Building is Important
If brand building is the key to long term value creation, then why do some marketing leaders focus mostly on sales activation campaigns? It’s because they can bet their paychecks...
How to Measure and Improve Marketing Effectiveness
John Wanamaker, founder of the country’s first department store, Wanamaker’s, once said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” If...
Business cost reduction: A force multiplier
In military language, a force multiplier is the term used when a factor enables a force to work more effectively and more efficiently. We want you to think about how...
How to read an ATT phone bill
Much like merchant services fees, invoices for telecommunications services can be difficult to understand. Here are some quick tips on how to read your ATT phone bill or conduct an...
Put the Brakes on Telecom Fees
The clever tactics some telecom companies use to disguise fees never cease to amaze us. It’s not that telecom carriers are doing something illegal (they are entitled to charge certain...
